Roughly 40 million individuals watched stay protection of Democrat Joe Biden’s inauguration as U.S. president on six TV networks, in accordance with Nielsen knowledge launched on Thursday, a 4% enhance over the quantity that tuned in for Donald Trump’s swearing-in 4 years in the past.
The determine covers the 30-minute span beginning at 11:45 a.m. EST on Wednesday, when Biden took the oath of workplace and delivered his inaugural deal with from the U.S. Capitol. It contains the viewers on broadcasters ABC, CBS and NBC and cable channels Fox News, CNN and MSNBC.
In 2017, about 38.3 million individuals watched Republican Trump’s inauguration and speech on these networks. The swearing-in of Democrat Barack Obama in 2009 as the primary Black U.S. president drew 51.2 million viewers.
Biden, Obama’s vice chairman, grew to become the forty sixth U.S. president on Wednesday in a ceremony that included performances by Lady Gaga, Jennifer Lopez and Garth Brooks. Kamala Harris made historical past as she grew to become the primary Black individual, first lady and first Asian American to function vice chairman.
The TV viewing figures don’t seize individuals who tuned in by way of digital platforms equivalent to Twitter, Facebook and YouTube that streamed the occasion stay, or others who watched on tv at locations outdoors of their properties equivalent to bars and eating places.
Updated figures are anticipated within the coming days.
CNN, owned by AT&T Inc, led all networks with almost 10 million viewers of Biden’s ceremony. Walt Disney Co’s ABC completed second. Fox Corp’s Fox News Channel ranked final among the many six main networks with 2.8 million viewers.
The rating mirrored a reversal from 4 years in the past. Fox News, which is in style with conservative viewers, topped all networks for Trump’s swearing-in with 11.8 million viewers, an Inauguration Day report for a single community. CNN ranked fifth on the time with 3.4 million.
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