Apple Watch shipments in India double in 2020

NEW DELHI: American expertise big Apple Inc. nearly doubled shipments of its Apple Watch wearables in India in 2020, based on analysts. India gross sales surged on the again of stronger demand for the Apple Watch Series 3 and Series 6, stated Navkendar Singh, analysis, International Data Corporation (IDC). According to knowledge from IDC’s Worldwide Quarterly Wearable Device Tracker for This fall, 2020, Apple accounted for 51% market share in India within the smartwatch class in 2020. Also Read | How citizen knowledge led India’s covid battle India’s wearables market shifted from heavy demand of smartbands over the previous few years to smartwatches in 2020. According to knowledge from IDC, wristband gross sales declined 34.3% in 2020, whereas watches, which incorporates each smartwatches and common watches, noticed an enormous 139.3% year-on-year progress in 2020, clocking a complete of two.9 million unit shipments within the 12 months. Apple’s market share within the watch section was pegged at 12.5%. Experts attribute the expansion within the smartwatches market to the inflow of cheaper choices in 2020, from manufacturers like Noise, Xiaomi and Realme. While Noise led the watch class in India with 24.5% market share, Realme took the second spot at 15.7%. Further, the wearables market posted a 144.3% total progress in 2020, with 36.4-million-unit shipments in whole. This although contains hearables, like true wi-fi earphones and many others, alongside smartwatches and smartbands. “Hearables became one of the most sought-after electronic categories in 2020. The newer version of hearables are much better in managing the increased audio usages and improved aesthetic and design also made them the trendsetter,” stated Anisha Dumbre, market analyst, IDC India. India was the one nation amongst the highest 20 that noticed “triple-digit” progress in wearables in 2020 and is the third largest marketplace for these gadgets on this planet. Subscribe to Mint Newsletters * Enter a legitimate e-mail * Thank you for subscribing to our publication.