Express News Service
Sheridan Brass has haboured a dream to go to Nashville, USA for so long as he can bear in mind. The American metropolis is nothing lower than the ‘it place’ for nation music, and as a rustic artiste himself, Bengaluru-based Brass knew it’s the place he desires to be to work on his first album.
A musician turning to fundraising to make his dream come true is just not new however Brass has determined to do it in another way. Recently, he launched a marketing campaign referred to as Building the Nashville Dream, and the phrases have been chosen with care. Because Brass plans to construct this dream brick by brick.
Donators can purchase digital bricks of Rs 2,000 every and with 3,750 of those, the musician would have collected sufficient to move to Nashville for six months and hire a spot and studio to file his album. “I wanted to raise funds in a way where people can visualise the dream with me and be invested in my journey as well,” says the 33-year-old.
The bricks could also be digital however they arrive with advantages. For instance, those that purchase a lone brick get a shout-out on Brass’ weekly Sunday reveals on Facebook, their identify on a digital brick wall that’s part of his on-line present. Other advantages for many who purchase 5, 10, 25 and 50 bricks embody non-public live shows and an inclusion in his album credit.
The Grand Ole Opry, he explains, is just like the holy grail for nation musicians. Getting to Nashville for six months is the purpose, and he’s 400 bricks nearer to reaching this. “I am hoping to close the fundraiser by the year-end and get to the US by March next year,” says Brass, who grew up listening to Johnny Cash, Kenny Rogers and Willie Nelson, amongst others.
Though a giant fan of the style, Brass is aware of it is not all that in style in India – one thing he needs to vary together with his music. “It’s sad because country music holds family, love and hospitality close to its heart, and these are all things India is known for too,” he says.
Brass has even dubbed himself a ‘nation music evangelist’ and together with his album, he hopes to infuse hints of Indian parts with devices just like the sarangi or tabla in some tracks. “I want to spread word about the Indian country music scene abroad and help the genre become more welcoming back home,” he says.
(For extra particulars about Brass’ marketing campaign, attain out to him on [email protected])