Ford India on Monday launched the 2021 line-up of its compact SUV EcoSport with options akin to sunroof within the Titanium Trim, enhanced connectivity options and an enhanced guarantee at a beginning worth of Rs 7.99 lakh.
The SUV is available in 5 trims — Ambiente, Titanium, Titanium +, Trend and Sports, in keeping with a launch.
The American automotive maker, which lately referred to as off its proposed partnership with home auto main Mahindra & Mahindra, had rolled out the sub-4 meter SUV EcoSport first time within the Indian market in June 2013.
Ford’s product portfolio in India presently includes six vehicles — Figo, Freestyle, Aspire, EcoSport, Endeavour and Mustang.
“In the tradition of bringing what consumers want and value, we are happy to bolster the EcoSport line-up and make every variant compelling in terms of features and value,” mentioned Vinay Raina, government director Marketing, Sales and Service at Ford India.
“With the new line-up, we have not just addressed the customer feedback on making sunroof and key features more accessible but also left scope to add more unique features in the future,” Raina added.
The sunroof function is now accessible throughout half of EcoSport variant lineup whereas the 2021 Ford EcoSport continues its security and connectivity management with six airbags, touchscreen infotainment, FordPassTM, embedded navigation, amongst others, the carmaker mentioned within the launch.
FordCross is a one-stop smartphone app. With a factory-fitted cloud-connected system, EcoSport house owners can carry out a number of car operations — like beginning, stopping, locking or unlocking remotely, utilizing this app.
Besides, accessible in BSVI petrol and diesel engines, the brand new line-up continues to supply the facility of option to customers with 1,00,000-km or 3-year guarantee and lowest upkeep price of 36 paise/km, it mentioned.
While the petrol variant begins at Rs 7.99 lakh and goes as much as Rs 10.99 lakh, the diesel variant comes with a worth of Rs 8.69 lakh-Rs 11.49 lakh, Ford India mentioned.
