In a dazzling display of culture and innovation, China Media Group’s 2026 Spring Festival Gala mesmerized 677 million viewers worldwide by Monday midnight. The event’s unique mix of tradition, high-tech wizardry, and worldwide outreach created an unforgettable experience.
Viewership stats paint a vivid picture: 13.5 billion digital streams total, with CMG’s app hitting 578 million – 53.39 million more than in 2025. This growth illustrates the gala’s prowess in capturing online audiences.
A standout trend was the 43.7% youth viewership, climbing 10% from last year, proving the show’s relevance to new demographics.
Internationally, it aired via 4,000 outlets, up 37.95%, while CGTN social media notched 87.29 million views – a 20% increase. The evocative theme ‘Galloping Horse, Unstoppable Momentum’ embodied determination and renewal, extending New Year blessings and promoting global harmony.
The gala’s success story is more than numbers; it’s a testament to cultural storytelling’s enduring power in a fast-paced world.