ICICIdirect acquires investor community-based networking platform Multipie

NEW DELHI: ICICIdirect on Wednesday mentioned it has acquired startup Multipie – an internet and app-based networking platform for the investor neighborhood which permits them to debate, change concepts and share views on shares and different funding property.

The transaction includes the acquisition of Multipie App, expertise, model, area title, consumer base and different associated issues, in keeping with the press launch.

“Multipie App, which was launched in October 2021, has been rising at 40%+ month-on-month and enjoys a score of 4.9 on Playstore and 4.7 on App Store. Within a brief interval, the Multipie neighborhood has grown to be extremely participating on the again of high-quality content material (newsletters, infographics, blogs and many others.) and moderated dialogue boards the place customers acquire market perception. The platform is intuitive and socially built-in, enabling customers to export content material to their social media handles. Users can hyperlink their portfolio with the platform, permitting monitoring in addition to collaborating in targeted discussions,” the corporate mentioned in a press release.

ICICIdirect mentioned Multipie has options like inventory discovery concepts, import inventory portfolio, content material creation with inventory tags, consumer tags with Twitter integration and others. The platform additionally permits members to observe one another and likewise share their portfolio solely with folks they selected to. There are a number of different options within the pipeline, which shall be launched over time believes the inventory buying and selling platform.

This is the second such funding by ICICIdirect, after it acquired important minority stake in Asknbid, a startup within the monetary gaming house in October 2021.

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