Kerala lottery overcomes COVID-19 disaster, information improve in weekly ticket gross sales
Image Source : PTI Kerala lottery overcomes COVID-19 disaster, information improve in weekly ticket gross sales
The Kerala lottery division has made unprecedented features within the weekly ticket gross sales within the state overcoming the disaster triggered by the COVID-19 pandemic, because the gross sales soar in the previous few months. In November 2020, the per-day gross sales reached as much as 1,00,20,000 tickets.
This is the primary such improve for the reason that weekly ticket worth was hiked to Rs 40, although gross sales have crossed the one crore mark previously additionally, an official assertion stated right here.
The December gross sales figures additionally present that a median of greater than 90 lakh lottery tickets have been bought each day, it stated.
The weekly lottery tickets, which had fortunate attracts all of the seven days every week, have been utterly cancelled for greater than 90 days from March 2020, when the lockdown started.
Since then, the gross sales have elevated from three days every week to 5 days aside from Thursdays and Sundays, it stated.
By the time ticket gross sales resumed in September, 46 lakhs tickets have been being printed.
This improve needs to be seen in opposition to the gross sales in 2015 when solely 50-60 lakhs weekly tickets have been bought per day.
When the lottery ticket gross sales resumed after the lockdown, as a way to alleviate the monetary hardship confronted by the lottery sellers, coupons price Rs 3,500 have been issued to the energetic members registered with the Lottery Welfare Board, it stated.
The Lottery division has additionally benefited from a brand new system to detect pretend tickets available in the market, the assertion stated.
A cell app referred to as ‘Bhagyakeralam’ was developed to scan the QR code on tickets to examine if they’re pretend.
The introduction of the QR code system additionally thought of to be one of many causes for a rise in ticket gross sales, the assertion added.
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