Prime Minister Narendra Modi used his Mann Ki Baat address to encourage the adoption of Swadeshi practices nationwide. He urged citizens to embrace Indian-made products and feel a sense of pride in their choices.
Modi highlighted the upcoming festivals as a timely reminder to adopt Swadeshi principles. He encouraged the use of Indian-made products for all needs, from gifts and clothing to decorations and lighting. The Prime Minister promoted the idea of incorporating Swadeshi in every aspect of life, emphasizing the slogan “Say with Pride: This is Swadeshi!” He reiterated the importance of Vocal for Local, Atmanirbhar Bharat, and the vision of a developed India. Furthermore, Modi pointed out the rising global interest in Indian culture, referencing the recent installation of a prominent statue in Canada.