ZEE5 Dials Up The Content Game; Announces Stellar Slate of 80 +Titles For 2022

India, May 9 2022: ZEE5, India and Bharat’s largest home-grown video streaming platform and multilingual storyteller for a number of leisure seekers, has unveiled their blockbuster content material slate for 2022 with 80+ titles spanning throughout Hindi, Tamil, Telugu, Punjabi, and Bengali. The slate encompasses 40+ authentic reveals and 40+ motion pictures that includes an expansive gamut of genres, together with cutting-edge thrillers, high-voltage motion, gripping dramas, light-hearted comedies, and soul-stirring romances. In line with its content material technique, ZEE5’s imaginative and prescient is to relate tales that mirrors the viewer’s soul and caters to each client cohort throughout the nation. As a part of this strategy, ZEE5 has additionally introduced collaborations with main inventive minds like BBC Studios, Applause Entertainment, The Viral Fever (TVF), together with powerhouse cinematic expertise like Vetrimaaran, Prakash Raj, Amitabh Bachchan and Nagraj Manjule amongst others.Also Read – Netflix Hints At Password Sharing Crackdown After Streaming Giant Witnesses Users Fall; Changes Likely

The slate of Hindi originals contains the riveting, TAJ – an epic story of succession, the much-anticipated Forensic, Duranga – a romantic thriller, newest seasons of viewers favourites like Abhay 3, Pitchers 2, Sunflower 2, Tripling 3, Never Kiss Your Best Friend 2 and Rangbaaz 3 amongst many extra. Amping up the ante, the platform may even characteristic the digital launch of among the largest theatrical blockbusters like The Kashmir Files, Amitabh Bachchan’s Jhund and John Abraham’s Attack to call a number of. The content material slate additionally includes a powerful line-up of regionals, with the just lately launched Anantham and Gaalivaana together with among the most awaited reveals and films in Tamil, Telugu, Punjabi, and Bengali like Nilamellam Ratham, Fingertip S2, Paper Rocket Recce Kinnerasaani, Yaar Anmulle Returns, Fuffad Ji, and Main Viyah Nahi Karona Tere Naal, Shikarpur, Raktakarabi and Swetkali. In line with the platform’s intention to supply distinctive and premium content material to all kinds of audiences, the high-voltage trailer of the 2022 content material slate guarantees phenomenal and electrifying leisure for viewers, satisfying their various leisure wants. Also Read – ZEE5 Launches an Incredible 10,000 sq ft Poster of Thala Ajith’s Valimai – See Pic

Commenting on the announcement, Mr. Manish Kalra, Chief Business Officer, ZEE5 India mentioned, “We are enthused by the response that Indian OTT viewers have given to ZEE5, it has further encouraged us to curate a slate that caters and connects to the audiences across India. As a consumer-first brand, we have invested in expanding our creative pool bringing India’s diverse talents, creativity, culture, and stories closer to the people across the nation and to the global audience. The growth has been remarkable with a significant share coming in from the regional markets, as we bolstered our presence in South and Punjab. We have increased our investments with a concerted focus on regional content as we stand open to partnerships with global studios, independent creators, and premium content production houses across regions and languages. At ZEE5, the vision has been to be the platform of choice and I am certain the 2022 slate will address the varied interests of today’s audience.” Also Read – ZEE5’s Mrs. & Mr. Shameem Trailer Out: One of a Kind Love Story That Also Touches Upon Social Issues

Speaking about ZEE5’s content material technique and the brand new content material slate, Mr. Punit Misra, President – Content and International Markets, Zee Entertainment Enterprises Ltd. mentioned, “Over the last couple of years, the OTT ecosystem has undergone a significant transition due to constantly evolving consumer preferences and consumption patterns. At ZEE5, our #SoulToScreen approach continues to be a critical pillar in conceptualizing the content slate for various markets and designing our content strategy. We are proud to unveil our content slate for 2022 across languages and reaffirm our commitment of engaging viewers with premium quality content. Keeping in mind the dynamism of this ecosystem and our sharp insights into India’s diverse cultural preferences, we are confident that ZEE5’s extensive mix of new originals and movies will be successful in entertaining audiences in India and globally.”

Talking concerning the content material slate, Ms. Nimisha Pandey, Chief Content Officer – Hindi Originals, ZEE5 added, “At ZEE5, our endeavor has been to narrate real, authentic, compelling stories, and expand the canvas of entertainment; a strategy aimed to cater to our multiple consumer cohorts. We have already begun 2022 on a great note, with encouraging audience response for Mithya, Love Hostel, Abhay 3, and Bloody Brothers to name a few. At ZEE5, we are obsessive about new ideas, narratives and working with exceptional creators who are passionate about their craft. Our slate for 2022 encompasses all of this and much more, and we are confident of raising the entertainment quotient further as we move forward. We are certain 2022 will be a power-packed year for our viewers with intriguing, inspiring, and innovative storytelling.”

ZEE5 has been a pioneer in delivering partaking content material and delighting shoppers, as is obvious from the platform’s current initiatives like saying a volley of Tamil-language releases or being the primary OTT platform to foray into Punjabi-speaking markets with authentic content material or scaling up its Bengali and Telugu content material choices. In line with their intention of “entertainment inclusion”, ZEE5 has a strong slate deliberate for his or her Tamil, Telugu, Punjabi and Bengali-speaking audiences as nicely. The just lately introduced Tamil slate contains names like Valimai, Nilamellam Ratham, Anantham, Paper Rocket, Five-Six-Seven-Eight, Alma Mater, Ayali, Thalamai Seyalagam, Fingertip 2, Kolaigara Kairegaigal and Aindham Vedham. The Telugu slate contains titles like Gaalivaana, Kinnerasaani, Recce 2, ATM Prema Vinam ,Maa Neella Tank and Aha Naa Pellanta. The Punjabi content material titles on the platform embrace Yaar Anmulle Returns, Fuffad Ji, and Main Viyah Nahi Karona Tere Naal, together with Bengali titles like Shikarpur, which marks the OTT debut of Ankush Hazra, Raktakarabi that includes Raima Sen and Vikram Chatterjee, and Swetkali. These titles will be part of marquee names like Radhe, Uri: The Surgical Strike, Break Point, Rashmi Rocket, Sunflower on ZEE5. Audiences can benefit from the premium content material line-up on the platform with a subscription of Rs. 599/yr.

Currently the best rising OTT platform in India as per newest business reviews, ZEE5 is thought for its diversified content material throughout 100+ style clusters and its deal with actual, related, and resonant storytelling. Today, ZEE5 is residence to over 5 lakhs+ hours of on-demand content material and 160+ dwell TV channels. With a wealthy library of over 3,500 movies; 1,750 TV reveals, 700 originals, ZEE5 provides content material in 12 Indian languages: English, Hindi, Bengali, Malayalam, Tamil, Telugu, Kannada, Marathi, Oriya, Bhojpuri, Gujarati, and Punjabi. The platform has an thrilling line-up for 2022 that can add to its in depth library of content material providing a wider array of catalogue to leisure seekers.