Google’s Pixel 10 Announcement Takes a Swipe at Apple’s AI Implementation

With the impending launch of the Google Pixel 10, Google has released a teaser video taking a jab at Apple. The company’s subtle critique centers on the delayed AI features that Apple has yet to fully deliver. While Apple is not explicitly mentioned, the implication is clear. The video suggests that users still waiting for announced features should consider switching devices. The video ends with the message, ‘Ask more of your phone,’ promoting the improved AI capabilities expected in the upcoming Pixel smartphones. Apple showcased its Apple Intelligence AI technology during the 2024 WWDC event. However, these features are still unavailable to users. The new Siri, a critical part of Apple Intelligence, is not included in iOS 18. According to reports, Apple may postpone the release of this feature until 2026, a move that has prompted some criticism given the rapid advancements in AI, and given that iOS 26 is already being worked on.