A new era for women’s cricket has dawned with the 2025 ICC Women’s Cricket World Cup final achieving a monumental viewership record. The thrilling conclusion, where India clinched their maiden title by defeating South Africa in Navi Mumbai, was streamed by an astounding 185 million users on JioHotstar. This figure is on par with the viewership of the 2024 Men’s T20 World Cup final, signaling a dramatic increase in the sport’s popularity and reach.
The entire tournament captivated audiences, recording a total reach of 446 million viewers, the highest ever for any women’s cricket event. This number significantly surpasses the cumulative viewership of the previous three Women’s World Cups, showcasing the sport’s exponential growth. The final match itself reached a peak concurrency of 21 million viewers, celebrating the historic moment when Harmanpreet Kaur’s team became the first Asian nation to win the ICC Women’s ODI World Cup.
Connected TV (CTV) viewership also hit a record high, with 92 million viewers tuning in. This impressive number aligns with the CTV figures for major men’s cricket events, including the 2024 Men’s T20 World Cup final and the 2023 Men’s Cricket World Cup final. This widespread engagement across platforms signifies that women’s cricket is not just being watched but actively celebrated by millions. The combination of exceptional play and growing fan enthusiasm sets the stage for unprecedented interest in the upcoming Women’s Premier League in January 2026.