Samsung is preparing for its Galaxy Unpacked event on July 9 in Brooklyn, New York, streamed live on Samsung.com and YouTube. The event promises substantial updates across various product categories, particularly its foldable phones.
Expectations are high for the unveiling of the Galaxy Z Fold 7 and Z Flip 7, with the potential for a new ‘Ultra’ variant. The teasers emphasize enhanced design, including a focus on making the devices thinner and lighter. Samsung is also highlighting improvements in construction, aiming for a more durable and refined product.
AI will be a central feature, with Samsung focusing on how it can enhance the photography experience on its foldables. The new foldables will include the latest Galaxy AI features. The Galaxy Z Fold series is expected to maintain its premium pricing.
Beyond phones, Samsung is likely to showcase new wearables, including the Galaxy Watch 8, Watch 8 Classic, and a new Watch Ultra. One UI 8 is also anticipated, bringing new Galaxy AI integrations. The event could also include a segment on Project Moohan, Samsung’s AR project, which was previously presented at Google I/O 2025, emphasizing immersive experiences and AR integrations.