Every single time Rahul Dravid screamed, he would say, ‘Why am I doing this?’

“Every time Rahul Dravid would scream, every single time he screamed, he would cover his forehead with his hands. Like ‘What am I doing? Why am I doing this?’” laughs Ayappa KM, director of the business that has the famously tranquil former India captain lose his head in Bengaluru visitors. “A guy out of his comfort zone… That was so entertaining to watch.”
The Wall. Jammy. Mr Dependable. The business for a bank card invoice cost app has added one other entry to Dravid’s iconic nicknames: ‘Indiranagar ka Gunda’.
The advert begins with a ‘Cred’ consumer admitting the advantages of the app might sound “ridiculous, like saying Rahul Dravid has anger issues.” It then cutaways to a manic Dravid difficult fellow drivers, throwing espresso, gleefully wrecking rear-view mirrors together with his bat, standing by way of the sunroof and shouting his newest moniker.
An instantaneous hit, the video raked in tens of millions of views throughout social media inside hours. On the day a brand new IPL season kicked off with two heavyweight franchises led by India’s greatest stars, ‘RahulDravid’ and ‘Indiranagar’ have been among the many prime tendencies on Twitter.
“I think the biggest victory here is that Rahul Dravid looks like a seasoned actor,” says Ayappa. “Let’s be honest, he is known for his cricketing skills much more than his acting skills. So it was very nice to see the feedback, that somewhere we’ve communicated the dark side of Rahul Dravid that doesn’t even exist!”
Dravid’s darkish flip even took Indian cricket’s offended younger man unexpectedly. “Never seen this side of Rahul bhai,” tweeted India captain Virat Kohli with an exploding head emoji.

Never seen this facet of Rahul bhai 🤯🤣 pic.twitter.com/4W93p0Gk7m
— Virat Kohli (@imVkohli) April 9, 2021
Former Test participant and Karnataka teammate Dodda Ganesh posted, “The last time Rahul Dravid shouted like this was, from the Karnataka dressing room, and I was at the receiving end. “Innu ondu Run ide kano (there is one more run)”, referencing the tense 1998 Ranji Trophy semifinal towards Hyderabad.

This is reel. Guys, watch the true one. Dravid shouting on the prime of his voice 😀 Courtesy : MAK and Dodda Ganesh. The 1997/98 Sfs vs HYD. https://t.co/8QE1roe926 pic.twitter.com/fFMbewfV47
— ದೊಡ್ಡ ಗಣೇಶ್ | Dodda Ganesh (@doddaganesha) April 9, 2021
Tanmay Bhat, who wrote the business alongside together with his colleagues on the comedy outfit All India Bakchod, gave a behind-the-scene glimpse on Twitter.

– and most pleasantly stunning was his unbelievable curiousity. He requested about punchlines, and supply, and the science behind writing and directing comedy. Incredible expertise. What an absolute legend.
— Tanmay Bhat (@thetanmay) April 9, 2021
Against nature
“Rahul Dravid is one of the nicest, politest people I’ve had the pleasure of meeting. In the brief few hours, he taught me how to correct my batting stance (I do all my cardio while batting in the nets), was kind enough to share the most fascinating cricketing insights and most pleasantly surprising was his incredible curiosity. He asked about punchlines, and delivery, and the science behind writing and directing comedy. Incredible experience. What an absolute legend. (sic)” Tanmay posted.
Ayappa — who beforehand subverted the general public picture of Dalip Singh Rana aka The Great Khali, portraying the 7’2” wrestler as a delicate soul for a cement business — was amazed how professionally Dravid tackled the offbeat task.
“We were not 100 per cent sure of how it’s going to turn out. So, we had planned a lot of back-up physical gags as well. But then we met him in the morning and he seemed very chilled and not very rattled by it. I screamed out a couple of lines to give him a basic idea. And then he got it,” says Ayappa. “It’s very hard for a non-actor to explode like that.”
The staff did attempt to put ‘Jammy’ in a correct jam.
“We were hoping that he actually gets stressed out and gets angry,” laughs Ayappa. “We kind of simulated a jam for the shoot where, on one side, you get somebody to just scream at him. So, he reacts to it and also kind of forgets that is in front of a camera. Almost like theatre, we kind of have some improvisational acting with him, and he pulled it off. But he never got angry, that never happened. There were no star tantrums.”