December 19, 2024

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Branding important for enterprise, says Odisha CM Naveen Patnaik

By Express News Service
BHUBANESWAR: Chief Minister Naveen Patnaik on Friday stated branding and promotion are important parts of enterprise and {industry} whose final goal is to carry prosperity, serve folks and create a distinct segment for a corporation, its services or products. Addressing the ‘Brands of Odisha: Pride of India’ organised by the Sambad Group, the Chief Minister stated any branding programme that has an answer to handle folks’s wants will certainly succeed.

He stated, “The Oyo story of Ritesh Agarwal, a young man of our Odisha, is a case in point. Agarwal, who does not own hotels, actually found an easy solution for millions of tourists in the hospitality sector.”Stating the federal government is working to enhance the enterprise local weather of Odisha, the Chief Minister stated industry-friendly insurance policies, fast clearances and grounding of tasks have helped make Odisha some of the engaging funding locations in India. 

Union Minister Dharmendra Pradhan stated Odia tradition, custom, arts, structure, literature and delicacies are manufacturers and identification of Odisha. A brand new Odisha will be constructed by fixing the issues and dealing on the chances, he added.

Chairperson of Western Odisha Development Council Asit Tripathy, Chairman of Sambad Group Soumya Ranjan Patnaik and Managing Director of Sambad Group Monica Nair Patnaik have been additionally current. As many as 14 enterprises, together with start-ups, have been awarded with Sambad Corporate Excellence Awards-2021.