Tag: sony bravia

  • Interview: ‘Growth of Bravia’s OLED section has been phenomenal,’ Sony India MD

    When it involves premium televisions, Sony’s Bravia vary is a reputation that simply involves thoughts. Its OLED vary is taken into account the perfect within the premium TV section. And Sony has been increasing its providing within the Indian market as demand for extra bigger, higher TV screens continues to develop. The Bravia model itself has developed and now provides a few of the high know-how that one can discover in a tv. Sunil Nayyar, MD, Sony India defined to indianexpress.com over e mail what the Bravia model brings to the desk. Below is an edited model of the interview.

    Q) How has Sony seen progress for OLEDs in India prior to now two years?

    Overall, the expansion of Bravia’s OLED section has been phenomenal. The pandemic itself and with it, the rise in OTT content material consumption created a shift in the direction of giant display televisions. Technologies like XR OLED, 3D encompass sound, Dolby Vision Atmos, IMAX Enhanced and Netflix Calibrated are actually family names. Sony will hold setting benchmarks with such industry-first tech innovation in coming years, particularly because of the improve in gross sales for giant display premium televisions.

    Q) When it involves a premium Sony OLED TV, what ought to customers anticipate on the show facet?

    Both premium collection A80K and MASTER Series A95K OLEDs in Sony’s 2022 lineup have a brand new sort of excessive luminance panel that works along side the XR processor to permit extra gentle output. Sony’s new MASTER Series OLED will give a good larger enhance in color brightness of as much as 200 per cent in comparison with standard OLED know-how.

    Q) How necessary is audio within the Bravia expertise? How is Sony making certain that customers get a top-notch audio expertise on this entrance?

    Bravia XR OLEDs are outfitted with Acoustic Surface Audio+ sound, the place the tv display itself is the speaker and each the image and sound are in full concord. This makes use of particular actuators to show the display right into a multi-channel speaker. The sound exactly matches the display, with photos and sound in complete sync for a very immersive expertise.

    Sunil Nayyar, MD, Sony India.

    All Bravia XR fashions function 3D Surround Upscaling. This nearly creates encompass sound from the perimeters and vertically utilizing simply the tv audio system, so one can expertise 3D audio. Another function is the Acoustic Centre Sync. When one connects a Bravia XR TV to a Sony soundbar, the soundbar reinforces the centre speaker channel for clearer and fuller vocals.

    Then there may be Sound Auto Calibration for left/proper steadiness adjustment. Bravia Cam follows the viewer and their place, even when they’re watching from the facet, the tv itself adjusts left and proper sound steadiness for optimum acoustics. Another key function is Sound Auto Calibration – Auto Voice Zoom. By detecting the viewing distance, Bravia Cam can regulate voice zoom mechanically in order that one can hear every dialogue. The quantity of the tv will increase when one strikes away from the tv and reduces when one will get nearer.

    Q) What is the Bravia XR processor? How does it enhance efficiency on Sony TVs?

    The newly launched Bravia XR provides essentially the most immersive expertise by imaginative and prescient and sound. The processor on Sony Bravia XR TVs reproduces content material the best way people see and listen to for an extremely lifelike expertise. It understands how the human eye focuses, cross-analysing pictures to offer real-life depth, extraordinary distinction and fantastically vivid colors.

    It can cross-analyse a whole bunch of hundreds of components directly. One of those components is the focus, which may detect the place people are likely to focus essentially the most. Cross-analysing every image component, together with the focus, generates depth info and adjusts every half to offer the image essentially the most depth and actuality.

  • Tech launches: iQOO Z5, Sony Bravia 8K TV, Realme Narzo 50A, and extra

    Realme immediately launched two new units in India, together with Realme Narzo 50 and Realme Smart TV Neo. Sony additionally unveiled a brand new high-end 8K LED TV. We additionally witnessed the launch of the Nokia G50 and iQOO Z5. In case you missed these tech launches, then you’ll be able to check out them right here.
    Sony Bravia XR Master 85Z9J 8K TV priced at Rs 12,99,990
    Sony launched a brand new Bravia XR Master Series 85Z9J 8K LED TV in India, which is priced at Rs 12,99,990. The Smart TV comes with an LED display screen with assist for 7680 x 4320 pixels decision and HDR as much as the Dolby Vision format.
    Sony’s new Bravia TV runs on Android TV for sensible connectivity with Google TV interface, and in addition helps Google Chromecast and Apple AirPlay. The TV is powered by Sony’s XR Cognitive processor, which can be seen on among the firm’s different launches this yr. The processor claims to adapt the image to the environment for an optimised viewing expertise.

    The new TV from Sony has a rated output of 85W via a ten-speaker setup comprising of two mid-range drivers, 4 tweeters, and 4 subwoofers. Dolby Atmos Audio is supported, and the TV has 16GB onboard storage for apps and app information, with the Google Play Store for apps. The TV additionally helps native dimming, with a refresh fee of as much as 120Hz at Ultra-HD decision.
    32-inch Realme Smart TV Neo priced at Rs 14,999
    The 32-inch Realme Smart TV Neo has been launched for Rs 14,999. The tv will go on sale on October 3 by way of Realme’s web site, Flipkart, and offline shops. The TV ships with apps like YouTube, Hungama, and Eros Now. It packs a 32-inch show with assist for TUV Rheinland low blue gentle certification. It packs a quad-core MediaTek processor and helps the Chroma Boost image engine.
    There is a pair of 20W twin audio system with assist for Dolby Audio. Connectivity choices embrace 2.4GHz Wi-Fi, two HDMI ports, a USB Type-A port, an AV port, and a LAN port. It additionally options CC Cast, which the corporate says may also help individuals play cellular video games or stream movies from their smartphones or tablets onto the TV.
    Realme Narzo 50A priced at Rs 11,499
    The Realme Narzo 50A has been launched in India and it’s priced at Rs 11,499, which is for the 4GB RAM + 64GB storage choice. The gadget ships with Android 11. It provides a 6.5-inch HD+ show and a MediaTek Helio G85 processor. It has a triple rear digital camera setup with a 50MP foremost digital camera, a monochrome portrait sensor, and a 2MP macro sensor. On the from is an 8MP selfie digital camera.
    The newly launched Realme Narzo 50A additionally packs a 6,000mAh battery with 18W quick charging assist. Connectivity choices embrace a USB Type-C port, dual-band Wi-Fi, GPS, Bluetooth v5, and dual-SIM slots.
    iQOO Z5 launched in China
    The iQOO Z5 has been launched in China and the gadget is priced at CNY 1,899 (roughly Rs 21,600), which is for the 8GB RAM + 128GB storage variant. This mid-range cellphone is all set to make its debut in India on September 27. The dual-SIM gadget sports activities a 6.67-inch FHD+ show with as much as 120Hz refresh fee and HDR assist. It is powered by a Qualcomm Snapdragon 778G processor.
    The iQOO Z5 has a triple rear digital camera setup, which consists of a 64MP major sensor, an 8MP ultra-wide-angle sensor and a 2MP macro sensor. For selfies, you get a 16MP sensor. Connectivity choices embrace 5G, Wi-Fi, Bluetooth v5.2, USB Type-C, USB OTG, and a 3.5mm headphone jack. The new iQOO smartphone is backed by a 5,000mAh battery with assist for a 44W quick cost.
    Nokia G50 launched
    Nokia G50 runs on Android 11 and packs a 6.82-inch HD+ show with 450 nits of peak brightness. It is backed by a Qualcomm Snapdragon 480 processor. There is a triple rear digital camera setup, together with a 48MP major sensor, a 5MP ultra-wide digital camera and a 2MP depth sensor.
    On the entrance, there may be an 8MP selfie digital camera. The firm has added a 5,000mAh battery contained in the Nokia G50. It comes with assist for 18W quick charging. The Nokia G50 has been launched for £ 199.99 (round Rs 20,100).